Organic Seed Alliance
FUNDRAISER GRAPHICS & COLLATERAL
As a graphic designer I have the power to influence what people consume. During the pandemic, I have spent a lot of time reflecting about what I can do as a designer to help.
I was lucky enough to find an important organization, Organic Seed Alliance, which aims to advance ethical seed solutions to meet food and farming needs in a changing world. They envision organic seed systems that are democratic and just, support human and environmental health, and deliver genetically diverse and regionally adapted seed to farmers everywhere.
I was able to give life to their annual fundraiser campaign, created an identifiable logo, testimonial graphics, and a t-shirt design. This ongoing campaign has raised $775 in t-shirt sales alone, selling 86/70 t-shirts as of December 15, 2020.
![SeedisEssentialHeader](https://static.wixstatic.com/media/f85927_59e26f354653409d85916f21946a5f06~mv2.jpg/v1/fill/w_147,h_56,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/f85927_59e26f354653409d85916f21946a5f06~mv2.jpg)
Campaign Logo, Digital Graphics, and T-shirt Design for the leading organic seed institution in the US.
PROJECT CONTENTS
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Annual Appeal Logo
Digital Graphics
T-shirt Design
Grow seed for the common good. Leading education, research and advocacy to advance organic seed
CREDITS
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Images provided by OSA
![OSAtshirt_mockup.png](https://static.wixstatic.com/media/f85927_614a3df73f3142188795de381be15b70~mv2.png/v1/crop/x_143,y_0,w_1325,h_1158/fill/w_122,h_107,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/OSAtshirt_mockup.png)
"Our letter design was beautifully branded and very appealing, communicating our work attractively and compellingly... She topped off the project with an original art design for our online t-shirt campaign. Meredith was responsive, professional, friendly and super easy to work with."
- Cara Loriz, Executive Director at Organic Seed Alliance
![OSALogomockup.png](https://static.wixstatic.com/media/f85927_eb991c64dec74b4c9982924166b0617b~mv2.png/v1/crop/x_514,y_0,w_4380,h_2001/fill/w_77,h_35,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/OSALogomockup.png)
![Lettermockup2.jpg](https://static.wixstatic.com/media/f85927_7a12f0c25a124b59b06b56d60c63d6e7~mv2.jpg/v1/crop/x_0,y_97,w_4265,h_1949/fill/w_230,h_105,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Lettermockup2.jpg)
![instagrammockup2.png](https://static.wixstatic.com/media/f85927_7381799d200d4bf4a4e6717cb40a4789~mv2.png/v1/crop/x_914,y_0,w_947,h_942/fill/w_58,h_57,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/instagrammockup2.png)